ABOUT US

This isn’t just a brand. It’s a battle cry.

Great Guns was founded by James Scott—outdoor instructor, youth mentor, First Aid fire-starter, and a bloke with a heart of gold and a well-worn sense of dark humour. What started as one man’s midlife reset has exploded into a full-blown movement. One that’s rallying veterans, dads, misfits, wanderers, and everyday heroes who are sick of sitting on the sidelines of their own damn lives.

We’re here to prove that life doesn’t stop after the military, after kids, after 40, after burnout, or after whatever-the-hell knocked the wind out of you. Great Guns is for the comeback. The adventure after the ashes. The tribe you didn’t know you needed.

Why Great Guns?

Gallery

Because life’s too short to be fine

and way too long to spend stuck on the couch.

I grew up in a family of three wild boys, where adventure was mandatory and exhaustion was strategy

(Well played, Mum and Dad).

From snorkelling the Middle East to clinging to the sides of Table Mountain, chaos was our comfort zone.

I joined the South African Sea Rescue Institute as a teenager—surf launches and adrenaline became the norm. Later, I served in the UK Army Reserves.

And then... life hit the brakes.

Work. Routine. Fatherhood. Purpose slowly slipped through the cracks.

Until one hike led to another. Then a kayak. Then skiing at 50. Then volunteering with the Army Cadets. And somewhere in there, I found me again.

And I realised—I wasn’t the only one.

Veterans. Dads. People who’ve weathered storms, lost themselves a little, and want back in. Not just back in the gym, but back in the game. Back in their bodies.

Back in their minds. Back in the tribe.

We build tribes. Real ones. Not followers.

Not subscribers.

Tribes — where people belong, connect, and grow.

At Great Guns, we create spaces for veterans, everyday legends, and quietly-lost humans to rediscover what matters: purpose, camaraderie, and the fire that comes from being seen.

And now, we’re turning up the volume.

Gallery

🎙️ The Great Guns Podcast

A home for unfiltered conversations with veterans, thinkers, doers, and everyday heroes. We talk identity, mental health, reinvention, failure, and purpose—with a bit of dark humour and no sugar-coating. It's not therapy. It's not self-help. It’s

real talk for real people

who’ve been through it and are ready for more.

Because sometimes, hearing someone else’s story is the start of rewriting your own.

Gallery

Large Call to Action Headline

This is your call-up.

Great Guns exists to rebuild identity, ignite purpose, and pull people off the sidelines—veterans, civilians, anyone with a pulse and a bit of fire left. We’re not here to coddle. We’re here to challenge. To laugh. To lift. To lead.

So, if you're tired of being tired, ready to trade the sofa for a summit, the pint for a paddle (or maybe both), and want to be part of something

real

—

welcome to the tribe.

We’re giving it beans. And you’re invited.

Join the tribe. Let’s go Great Guns.

Your Paragraph text goes Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae. here

Want to work with us? Want to be a podcast guest?

Hell yeah, you do. We’re not your average crew, and we’re not here for your average pitch.

If you’ve got the guts to collaborate with the boldest, the brains to challenge the status quo, or a story so wild it’ll make our podcast listeners spit out their coffee—then slide into our inbox.

We’re on the hunt for fearless creatives, disruptors, and all-around badass humans who live to shake things up.

Think you’ve got what it takes?

Bring your A-game and let’s make some noise.